Launch of First Retail Store by Subsidiary Company

Dabur India Ltd has informed that H & B Stores Ltd., the wholly owned subsidiary of the Company has issued the following Press Release on March 13, 2008 regarding opening of their first retail store in Delhi.

H&B Stores Ltd on March 13, 2008 announced the opening of its first beauty, health and wellness retail store in India, in the bustling Rajouri Gardens. Delhi. This flagship store is an exciting and unique retail format for the India market offering customers a large choice of leading international and national beauty and health brands. Our core categories are complimented with pharmacy, personal care, babycare, fashion accessories and male grooming.

Presented over 4,500 sq ft. this four-story store is a one-stop destination for all your beauty, health and wellness needs, merchandising over 13,000 SKUs the largest-ever range offered by a beauty and health start-up retailer in India. In addition, newu stores will introduce exclusively to the Indian market several leading international cosmetics and personal care brands.

Speaking at the launch, Chief Executive Officer Mr. Peter Baker said, I am happy to announce the opening of the first newu store in India. This store, opening its doors to the people of Delhi, will offer easy access to the latest and the best products from the world of Beauty, Health and Wellness. Beyond offering customers the widest product selection, newu will provide them a superior, never-before shopping experience - simply new standards of customer focus and service.

The newu brand image presents a new dimension to lifestyle branded retail in India, designed by Pikefell, our UK-based brand agency. The newu brand combines a modem global attitude with cultural relevance. The stores tone and manner has been created to provide customers with a total shopping experience; an organized and modern interior offering a relaxed, soothing ambience for customers to discover a new world of beauty, health and wellness, in their own time.





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